Activations That Engage, Convert, and Drive Recall
MonkMetric creates experiential and BTL activations that drive real consumer action. From hyperlocal touchpoints to large-scale public events, we deliver campaigns based on business objectives and on-ground realities, enabling brands to connect with audiences across Eastern India & beyond.
Our Experiential & BTL Capabilities
A comprehensive range of on-ground marketing solutions designed to create meaningful brand-consumer connections.
Experiential & BTL Events
From intimate community touchpoints to large-scale public events, we execute diverse activation formats tailored to your audience and objectives.
Unique Experiential Campaigns
Custom-designed immersive brand experiences that create emotional connections with consumers. From pop-up installations to interactive brand zones, we craft memorable moments that drive recall and advocacy.
RWA Activations
Targeted residential welfare association activations that bring brands directly into communities. Perfect for product trials, sampling campaigns, and building grassroots brand awareness in urban neighborhoods.
In-Store & Retail Activations
Point-of-purchase activations that drive immediate sales and enhance the shopping experience. We create engaging in-store brand zones, product demonstrations, and promotional activities that convert shoppers.
Public Events & Festival Activations
High-visibility brand presence at public gatherings, festivals, and cultural events. We design and execute large-scale activations that reach mass audiences during peak engagement moments.
School, College & Youth Activations
Engaging the next generation through campus activations, college fests, and youth-focused events. We create age-appropriate brand experiences that resonate with young audiences and build future brand loyalty.
Street & Hyperlocal Activations
Ground-level activations that reach consumers in their daily environments. From market activations to street marketing campaigns, we execute hyperlocal touchpoints that drive immediate action and word-of-mouth.
End-to-End Campaign Management
From strategy to execution and reporting, we manage every aspect of your experiential and BTL campaigns.
Strategy & Planning
Campaign ideation aligned with business objectives, target audience insights, and market realities.
Creative & Experience Design
Designing immersive experiences, activation concepts, and brand touchpoints that engage consumers.
Venue & Location Scouting
Identifying optimal locations, securing permits, and managing venue logistics across cities.
Fabrication & Production
In-house fabrication of kiosks, props, signage, and activation infrastructure with quality control.
Staffing & Training
Deploying trained brand ambassadors, promoters, and field teams aligned with brand guidelines.
Logistics & Operations
Seamless coordination of materials, inventory, transportation, and on-ground operations.
Real-Time Monitoring
Live tracking of campaign progress, consumer engagement metrics, and field performance.
Reporting & Analytics
Detailed post-campaign reports with reach data, engagement metrics, and ROI analysis.
Why Choose MonkMetric
The expertise, infrastructure, and commitment to deliver successful experiential campaigns.
In-House Execution
Complete in-house capabilities from creative design to fabrication and field execution. No outsourcing means better quality control and faster turnaround.
Pan-India Network
Strong on-ground presence across Eastern India with the ability to execute campaigns in multiple cities simultaneously through our network of trained field teams.
Data-Driven Approach
Every campaign is backed by consumer insights and measured through real-time tracking. We provide comprehensive analytics to demonstrate campaign effectiveness.
Creative Excellence & Proven Results
A team of experienced strategists and creative designers who craft unique activation concepts. Years of successful campaigns for leading brands across FMCG, technology, and automotive sectors with measurable results.
Ideal For
Our experiential and BTL marketing services are perfect for brands looking to achieve these objectives.
Let’s Create Activations That Consumers Remember
Ready to engage your audience with impactful experiential and BTL campaigns? Let’s discuss your objectives and create activations that drive real results.
Start Your Campaign →